How to Be a Graphic Designer, Without Losing Your Soul

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How to Be a Graphic Designer, Without Losing Your Soul

How to Be a Graphic Designer, Without Losing Your Soul

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This books gives great insight on the structure of the graphic design world from the perspective of successful working designers. This book offers clear, concise guidance along with focused, no-nonsense strategies for setting up, running, and promoting a studio; finding work; and collaborating with clients for young professionals. This revised, extended edition includes all-new chapters covering professional skills, the creative process, and global trends, including green issues, ethics and the rise of digital culture. Written by a designer for designers, it combines practical advice with philosophical guidance to help young professionals embark on their careers. This revised edition contains all-new chapters covering professional skills; design thinking; and global trends, including social responsibility, ethics and the rise of digital culture.

En mi opinión eso es algo bastante complejo de lograr ya que en el ámbito creativo todo avanza, emerge y pasa de moda MUY rápido.

The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers. I found that I am not alone in the big bad world of Graphic Design, and that some of the fears and insecurities I have are shared by designers all over the world. The book is obviously one successful designer’s opinion, so it’s to be taken with a pinch of salt, and although it’s an updated version I still think a few things are a bit outdated. Author Adrian shared what we are already aware of (maybe because I read the second edition), but reading the same thought from another creative man and from another country brings connection in terms of hustle, fear and learning. it is full how grate ideas and ways of thinking and apart from the small out side margin (witch i wish was 5 mill bigger) is beautifully presented.

Interestingly, there are a few paragraphs where Shaughnessy is really soul-romantic at the beginning and they sounded so wrong to me that I even thought of dropping the book. After 19 years as a Graphic Designer and Photographer for a management consultancy, I recently grabbed voluntary redundancy. My favorite parts perhaps are an emphasis on a often neglected aspect of freelancing: be nice, don't be a sourpuss and have some EQ.

While this book does cover mostly freelance work where you engage with each step of the design process, Adrian brings us back again and again on how we can work with clients and ourselves to keep our ideas in our designs (for the most part). How to be a graphic designer offers clear, concise guidance for these questions, along with focused, no-nonsense strategies for setting up, running, and promoting a studio, finding work, and collaborating with clients. it WILL tell you what to do once you've acquired the software skills, graduated from a fine arts school, developed an eye for design, and found a partner with whom to start your own agency. When my boss at work (the VP of marketing) saw this book on my desk at work he said 'gosh, does being a designer really put your soul at risk? It covered a lot of the less glamorous areas of becoming a designer: things like actually getting a job and dealing with difficult clients.

It weighs the advantages of working for a firm versus going freelance, talks about the process of finding clients and proposing work, and provides a number of other pragmatic tips for the working designer. How to be a graphic designer without losing your soul addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work, and who want to avoid becoming hired drones working on soulless projects.The book also includes inspiring new interviews with leading designers, including Jonathan Barnbrook, Sara De Bondt, Stephen Doyle, Ben Drury, Paul Sahre, Dmitri Siegel, Sophie Thomas, and Magnus Vol Mathiassen. And - quite inspiring this - he gives us the green light to rely on our INTUITIONS, without apology. The practical information and tips are a bit outdated for 2020 but the gist of the thing is helpful for any young graphic designer. Shaughnessy is a graphic designer by trade, but his insight into what it takes to become a business professional in the creative world is invaluable.

There is a lot of practical information, but it also gets into the thinking and philosophy that is the foundation for a successful design career. Comenzando con el título, es un libro que llama mucho la atención y su contenido ayuda a cualquier diseñador independientemente de la experiencia o los años que tengas. Can't say much more about it due to the fact that I haven't read it, however, listening to graphic designers perspective it is a good deal!

Connectivity, some new tips and interview sections which brought the visions and perspectives of the graphic designer from different backgrounds. I haven't given it a full 5 stars as it is a bit long winded in some of it's explanations of things.

  • Fruugo ID: 258392218-563234582
  • EAN: 764486781913
  • Sold by: Fruugo

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